Bruce Hensley
Bruce Hensley
2020-11-24
Awesome marketing thanks for all your help
Read more
Randy Nelson
Randy Nelson
2020-08-20
White Fox Has got me out of many jams I have gotten into and if you have a website something is always changing. I had a website problem, that was so complex that I didn't think could be fixed, and they did get it fixed! They go my email freed back up when it locked up. They are quick and very affordable! Glad they are in my neighborhood!
Read more
Gianpaolo Bonaca (The Mill House)
Gianpaolo Bonaca (The Mill House)
2020-01-22
Awesome experience from design through maintenance. Great folks
Read more
Steve Baxley
Steve Baxley
2019-06-11
The whole team at White Fox Studios is very accessible, respond very quickly to our needs and continue to provide top rate service for our web design and support.
Read more
Connie Scanlon
Connie Scanlon
2019-06-06
I have always been able to reach them with any concerns I have. They consistently check to make sure that I don't have any issues or changes that I would like to address on our website. It's nice to be able to speak to a person.
Read more
Jennifer Kelley
Jennifer Kelley
2019-05-31
White Fox Studios has provided exceptional design services and support for two of our websites. The initial migration and setup process was trouble-free, and our beautiful new sites were up and running very quickly. Any time we need support or changes, our requests are handled fast and efficiently by one of their terrific specialists. Their SEO services have greatly improved traffic to our sites, as well. We highly recommend White Fox Studios!
Read more
Jonathan Song
Jonathan Song
2019-05-31
Wonderful company, super knowledgeable employees, very attentive to your individual needs. I highly recommend White Fox for any and all of your internet marketing needs.
Read more
Christine Choinski
Christine Choinski
2019-05-31
I really like the fact, that these guys/gals take the time to answer the phone when I call, have a quick question. They check in with me every month to see what I would like to have changed, update and when we are getting ready for our next event, I send them the pictures and they get it onto my site within a timely manner.
Read more
Edward Hay
Edward Hay
2019-05-31
Harry Marsh
Harry Marsh
2019-01-22
Bruce Hensley
Bruce Hensley
2020-11-24
Awesome marketing thanks for all your help
Read more
Randy Nelson
Randy Nelson
2020-08-20
White Fox Has got me out of many jams I have gotten into and if you have a website something is always changing. I had a website problem, that was so complex that I didn't think could be fixed, and they did get it fixed! They go my email freed back up when it locked up. They are quick and very affordable! Glad they are in my neighborhood!
Read more
Gianpaolo Bonaca (The Mill House)
Gianpaolo Bonaca (The Mill House)
2020-01-22
Awesome experience from design through maintenance. Great folks
Read more
Steve Baxley
Steve Baxley
2019-06-11
The whole team at White Fox Studios is very accessible, respond very quickly to our needs and continue to provide top rate service for our web design and support.
Read more
Connie Scanlon
Connie Scanlon
2019-06-06
I have always been able to reach them with any concerns I have. They consistently check to make sure that I don't have any issues or changes that I would like to address on our website. It's nice to be able to speak to a person.
Read more
Jennifer Kelley
Jennifer Kelley
2019-05-31
White Fox Studios has provided exceptional design services and support for two of our websites. The initial migration and setup process was trouble-free, and our beautiful new sites were up and running very quickly. Any time we need support or changes, our requests are handled fast and efficiently by one of their terrific specialists. Their SEO services have greatly improved traffic to our sites, as well. We highly recommend White Fox Studios!
Read more
Jonathan Song
Jonathan Song
2019-05-31
Wonderful company, super knowledgeable employees, very attentive to your individual needs. I highly recommend White Fox for any and all of your internet marketing needs.
Read more
Christine Choinski
Christine Choinski
2019-05-31
I really like the fact, that these guys/gals take the time to answer the phone when I call, have a quick question. They check in with me every month to see what I would like to have changed, update and when we are getting ready for our next event, I send them the pictures and they get it onto my site within a timely manner.
Read more
Edward Hay
Edward Hay
2019-05-31
Harry Marsh
Harry Marsh
2019-01-22

25 Tips for cost effective marketing

Here’s 25 tips I hope will help you.

25 Tips for cost effective marketing Cost Effective Online Marketing Affiliate%20marketing White Fox Studios

  1. Radio, newspapers and magazine specialists will frequently give free help in developing an advertising strategy. Things like demographic information, money-saving ways to produce your ads etc.
  2. Place your ads in off hours or in unusual locations for less. Many times you can still reach your target market with these spots.
  3. Instead of a one-time big splash ad, be consistent with frequent small ads that work.
  4. Monthly magazines sometimes have unsold ad space at the end of the month they will sell at a discount.
  5. If you have an 800 number, put it in every ad for immediate response and feedback.
  6. Try advertising consistently in the classifieds. These ads may draw more customers than more expensive display ads.
  7. Can you barter for the cost of ad production? Maybe the newspaper needs painting in exchange for an ad about your paint store.
  8. Piggyback advertising are the ads you receive with your Mastercard bill. Is there someone in your town that sends out a lot of bills? Can you put a small flyer in with their bills and split the postage? Or pay a small fee?
  9. Split advertising costs with the people who sell to you. Vendors and manufactures are always looking for exposure. Let people know you carry their products and have the vendor pick up part of the ad cost.
  10. Are there up front advertising discounts for cash?
  11. Consider advertising in regional issues of national magazines. The costs are lower and you can still reach your target market. TV Guide is a good choice. It stays around for at least a week. Time, Newsweek, and US News and World Report may stay in local doctors offices for years.
  12. Share ad costs with neighbor business. Video stores and Pizza parlors are natural partners. Have coupons to each others stores or share the cost of flyers.
  13. Try reducing the size of your ad (not in the Yellow Pages) or length of your radio spots. A 60 second spot is not twice as much as a 30 second spot but you won’t get twice as many customers for a 60 over a 30. Going with small ads or shorter spots will allow you to do more ads which normally pulls more customers. It’s better to be there every day with small ads than every month with one big one.
  14. Develop tight production controls to minimize the need to reject finished ads. The message is more important than the messenger. Don’t try to produce ads that win awards, produce ads that sell.
  15. Who are your very best customers? Aim your ads to talk directly to people like them.
  16. What will suppliers give you in the way of point-of-purchase materials. Posters, stand ups, handouts, etc. Some have excellent display racks you can use.
  17. Some national chains like Coke and Pepsi provide outdoor signs for businesses. There are also indoor lighted signs you write on with special markers to advertise your special offers.
  18. Can you sponsor a community event? A fun-run, golf tournament, or other event that will be well publicized in the community. Your name may not be prominently displayed but sometimes the positive exposure in the community will bring in new customers.
  19. Small businesses can seldom afford saturation advertising. You must be selective in the media that reaches your customers. Pin your ad reps down and make them show you exactly how their media reaches your target audience.
  20. Exploit the media you choose to the fullest. If your message is verbal, you don’t need TV. Use radio, billboards and newspapers to the fullest.
  21. Consider direct mail. A letter and brochure before customer contact can increase business. An IBM study concluded that selling time can be reduced from 9.3 to 1.3 total hours with direct mail advertising. A Sales and Marketing Executives International Study showed salespeople went from eight orders per 100 cold calls to 38 orders per 100 when direct mail was used.
  22. Try an editorial style ad. These are ads that look like actual stories in the newspaper. They will have “advertisement” at the top of the article. Develop a good headline, and 50% more people will read the article than would read an ad of the same size.
  23. You can’t match larger competitors dollar-for-dollar but, you can use unusual approaches (like the Avis idea above), color, music, slogans, humor (be careful here), or media selection to win your market away from the big guys.
  24. Due to the high costs of conventional advertising on, radio, TV, newspapers, many cost conscious business have been forced to look for lower cost methods. Can you advertise on parking meters, taxi boards, balloons, blimps, and grocery shopping carts. Community bulletin boards, movie ads, and weekly newspaper shoppers.
  25. Key your ads. Put something in the ad that will let you know which media it came from. On coupons, put a code that will record the paper and date of the ad. In radio or TV, have them mention the ad to get the discount. Ask every customer how they found you.
  26. Plan for a rainy day. During the year put a small amount aside each month for emergencies. You never know when you’ll need to react quickly to whatever the competition is doing. You must be able to capitalize on breaking national events or news regarding your industry. If negative things happen in your industry you may need to respond quickly to make sure the right message is presented.
  27. Always give the customer more than you promised and more than they expected. This is tip number 27 of the 25 we advertised. Maybe this last one is the one you needed.
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What people are saying about us.

828-246-9552

People love us.

Bruce Hensley
Bruce Hensley
2020-11-24
Awesome marketing thanks for all your help
Read more
Randy Nelson
Randy Nelson
2020-08-20
White Fox Has got me out of many jams I have gotten into and if you have a website something is always changing. I had a website problem, that was so complex that I didn't think could be fixed, and they did get it fixed! They go my email freed back up when it locked up. They are quick and very affordable! Glad they are in my neighborhood!
Read more
Gianpaolo Bonaca (The Mill House)
Gianpaolo Bonaca (The Mill House)
2020-01-22
Awesome experience from design through maintenance. Great folks
Read more
Steve Baxley
Steve Baxley
2019-06-11
The whole team at White Fox Studios is very accessible, respond very quickly to our needs and continue to provide top rate service for our web design and support.
Read more
Connie Scanlon
Connie Scanlon
2019-06-06
I have always been able to reach them with any concerns I have. They consistently check to make sure that I don't have any issues or changes that I would like to address on our website. It's nice to be able to speak to a person.
Read more
Jennifer Kelley
Jennifer Kelley
2019-05-31
White Fox Studios has provided exceptional design services and support for two of our websites. The initial migration and setup process was trouble-free, and our beautiful new sites were up and running very quickly. Any time we need support or changes, our requests are handled fast and efficiently by one of their terrific specialists. Their SEO services have greatly improved traffic to our sites, as well. We highly recommend White Fox Studios!
Read more
Jonathan Song
Jonathan Song
2019-05-31
Wonderful company, super knowledgeable employees, very attentive to your individual needs. I highly recommend White Fox for any and all of your internet marketing needs.
Read more
Christine Choinski
Christine Choinski
2019-05-31
I really like the fact, that these guys/gals take the time to answer the phone when I call, have a quick question. They check in with me every month to see what I would like to have changed, update and when we are getting ready for our next event, I send them the pictures and they get it onto my site within a timely manner.
Read more
Edward Hay
Edward Hay
2019-05-31
Harry Marsh
Harry Marsh
2019-01-22
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