Our SEO plans focus on improving your website's visibility in search engine results. We use proven strategies, including on-page and off-page optimization, to enhance your site’s ranking. This involves optimizing your content, meta tags, and website structure to ensure it is search engine friendly and easily discoverable by potential customers.
Citation Audit and Implementation
We conduct a thorough citation audit to identify inconsistencies in your business listings across the web. Once identified, we implement corrections to ensure your business information is accurate and consistent on all major directories and citation sites, boosting your local SEO and search visibility.
Citation Building
Building new citations is essential for local SEO. We create accurate and relevant business listings on high-authority citation sites, ensuring your business details are consistent across the web. This helps improve your local search rankings and makes it easier for potential customers to find you.
Keyword Research
Our keyword research process identifies the most relevant and high-traffic keywords for your business. We analyze your industry, competitors, and market trends to select keywords that will drive targeted traffic to your site, improving your chances of converting visitors into customers.
Image Optimization
Images can significantly impact your website’s load time and SEO. We optimize your images by compressing file sizes, adding alt text, and ensuring proper formatting. This enhances your site’s speed and search engine rankings while providing a better user experience.
Google Business Profile Optimization
Optimizing your Google Business Profile (GBP) is crucial for local SEO. We ensure your profile is complete, accurate, and optimized with relevant keywords, high-quality images, and up-to-date information. This improves your visibility in local search results and attracts more customers to your business.
Google Business Profile Posting
Regular posting on your Google Business Profile keeps your audience engaged and informed. We create and schedule posts that highlight promotions, events, and updates, keeping your profile active and relevant, which can positively impact your local search rankings.
Link Redirect Audit
Broken or improper redirects can harm your SEO. We conduct a comprehensive link redirect audit to identify and fix any issues, ensuring all redirects are properly implemented. This helps maintain your site’s integrity and improves user experience and search engine rankings.
Custom 404 Page Setup
A custom 404 page enhances user experience by guiding visitors who land on a broken or missing page. We design and implement a user-friendly 404 page that includes helpful navigation links and a search bar, reducing bounce rates and keeping visitors on your site.
Campaign Management Schedule
Effective SEO requires ongoing management and adjustments. Our campaign management schedule outlines regular tasks, updates, and reporting, ensuring your SEO strategy remains on track and adapts to changing search engine algorithms and market trends.
Header Tags Optimized (Ex. H1s)
Proper use of header tags (H1, H2, etc.) is crucial for SEO. We optimize your site’s header tags to ensure they are correctly structured and include relevant keywords. This helps search engines understand your content better and improves your site’s search rankings.
Google Analytics Setup with Conversion Reporting
Setting up Google Analytics with conversion tracking allows us to monitor and analyze your website’s performance. We configure your Analytics account to track key metrics and conversions, providing insights into visitor behavior and helping refine your SEO strategy.
Google Analytics Traffic Analysis
Analyzing traffic data from Google Analytics helps us understand how visitors interact with your site. We use this data to identify strengths and weaknesses in your SEO strategy, making informed adjustments to improve traffic quality and user engagement.
Link Building Opportunity & Implementation
Building high-quality backlinks is essential for SEO. We identify and pursue link-building opportunities from reputable sites, increasing your website’s authority and improving its search engine rankings. Our strategies include guest blogging, outreach, and content marketing.
Link Reclamation
Link reclamation involves recovering lost or broken backlinks to your site. We identify opportunities to reclaim valuable links by reaching out to webmasters and updating your content. This helps restore your site’s authority and improves its overall SEO performance.
Website Design/UX
A well-designed website with a user-friendly interface enhances SEO and user experience. We evaluate and improve your site’s design and user experience (UX), ensuring it is visually appealing, easy to navigate, and optimized for conversions.
Mobile Site Optimization
With the increasing use of mobile devices, optimizing your site for mobile users is essential. We ensure your website is responsive and mobile-friendly, providing a seamless user experience across all devices and improving your mobile search rankings.
Web Page Freshness Updates
Regularly updating your web pages keeps your content fresh and relevant. We implement a content update schedule to ensure your site remains current, which can improve your search engine rankings and keep visitors engaged with your brand.
Monthly Usability Testing
Monthly usability testing helps identify and fix user experience issues on your site. We conduct thorough tests to ensure your site is easy to navigate and user-friendly, making necessary adjustments to enhance the overall user experience and improve SEO performance.
Website Design Analysis
Analyzing your website’s design is crucial for optimizing user experience and SEO. We conduct a comprehensive design analysis to identify areas for improvement, ensuring your site is visually appealing, functional, and aligned with SEO best practices.
Experience Analysis
Experience analysis involves evaluating how users interact with your site. We analyze user behavior, navigation patterns, and engagement metrics to identify opportunities for enhancing the user experience, which can lead to higher conversion rates and improved SEO.
Reporting
Regular reporting keeps you informed about the performance of your SEO strategy. We provide detailed reports on key metrics, progress, and results, giving you a clear understanding of how our efforts are impacting your site’s search engine rankings and traffic.
Keyword & Deliverable Reporting
Our keyword and deliverable reporting tracks the progress of your targeted keywords and SEO tasks. We provide updates on keyword rankings, traffic changes, and completed deliverables, ensuring transparency and keeping you informed about your SEO campaign’s success.
Track Website Leads and Calls
Tracking website leads and calls helps measure the effectiveness of your SEO strategy. We implement tools to monitor and analyze leads and calls generated from your site, providing insights into customer behavior and helping refine your marketing efforts.
Monitor Competitor Changes & Rank
Staying ahead of your competitors requires constant monitoring. We track competitor activities, including changes to their SEO strategies and rankings, to identify opportunities and threats. This helps us adjust your SEO plan to maintain and improve your competitive edge.
Technical SEO
Technical SEO focuses on optimizing your website’s infrastructure for search engines. We address issues like site speed, mobile-friendliness, crawl errors, and security to ensure your site meets technical SEO standards, improving its search engine performance.
Website Speed Technical Audit & Implementation
Website speed is a critical factor for SEO and user experience. We conduct a technical audit to identify speed issues and implement solutions to improve your site’s load times, enhancing user satisfaction and search engine rankings.
Meta Tags - Title & Description
Optimizing meta tags (titles and descriptions) is essential for SEO. We ensure your meta tags are relevant, keyword-rich, and compelling, helping improve your click-through rates from search engine results and boosting your site’s visibility.
Robots.txt & GoogleBot Optimization
Properly configured robots.txt files and GoogleBot optimization help search engines crawl and index your site effectively. We ensure your robots.txt file is set up correctly and optimize your site’s structure to enhance its search engine accessibility.
Setup of Website Sitemap
A website sitemap helps search engines understand your site’s structure and index your pages. We create and implement an XML sitemap, ensuring it is submitted to search engines to improve your site’s crawlability and search rankings.
Creation & Submissions of Sitemap.xml
Creating and submitting a sitemap.xml file to search engines ensures all your pages are indexed correctly. We handle the creation and submission process, improving your site’s visibility and helping search engines navigate your content more efficiently.
Schema HTML Tags & Markup
Schema markup helps search engines understand your content better and enhances your search results with rich snippets. We implement schema HTML tags on your site, providing additional context to search engines and improving your visibility in search results.
Canonicalization Analysis & Domain Unification
Canonicalization prevents duplicate content issues by specifying the preferred version of a webpage. We conduct a canonicalization analysis and unify your domain to ensure consistency, helping improve your site’s search engine rankings and user experience.
Initial Link Analysis and Disavow
A thorough link analysis identifies harmful backlinks that could negatively impact your SEO. We conduct an initial link analysis and disavow toxic links, protecting your site from penalties and maintaining a healthy backlink profile.
Internal Linking Restructuring & Optimization
Optimizing internal links improves site navigation and distributes authority across your pages. We restructure your internal linking to ensure it is logical and effective, enhancing user experience and helping search engines crawl your site more efficiently.
Ad Campaigns
Ad campaigns complement your SEO efforts by driving targeted traffic to your site. We develop and manage effective Google and social media ad campaigns, ensuring they are optimized for maximum reach and conversion, boosting your online visibility.
Develop and Implement Google & Social Ad Campaigns
Our team creates and implements strategic Google and social media ad campaigns tailored to your business goals. We design compelling ads, select the right audience, and continuously optimize the campaigns to achieve the best possible results.
Monitoring & Improving Ad Campaigns
Ongoing monitoring and improvement are crucial for successful ad campaigns. We track the performance of your ads, make data-driven adjustments, and implement strategies to enhance their effectiveness, ensuring you get the best return on investment.
Website Copy
Well-crafted website copy is essential for engaging visitors and improving SEO. We write persuasive and SEO-friendly content for your site, focusing on your target audience’s needs and incorporating relevant keywords to enhance your search engine rankings.
Content Architecture Audit
A content architecture audit evaluates the organization and structure of your site’s content. We analyze your content layout to ensure it is logical, user-friendly, and optimized for SEO, making it easier for visitors to find the information they need.
Content Analysis
Content analysis involves reviewing your existing content to identify strengths and weaknesses. We assess your content’s relevance, quality, and SEO performance, providing recommendations for improvements to enhance its impact and effectiveness.
Duplicate Content Analysis
Duplicate content can harm your SEO. We conduct a duplicate content analysis to identify and resolve instances of duplicate content on your site, ensuring your pages are unique and valuable to both users and search engines.
Monitor Competitor Content and New Links
Staying ahead in SEO requires keeping an eye on your competitors. We monitor your competitors’ content and backlink strategies, identifying opportunities to improve your own SEO efforts and stay competitive in your industry.
Writing New Copy on an Ongoing Basis
Fresh and relevant content is key to maintaining SEO performance. We provide ongoing copywriting services, regularly updating your site with new, high-quality content that engages visitors and improves your search engine rankings.
Email Marketing
Email marketing is a powerful tool for engaging your audience and driving traffic to your site. We design and implement effective email marketing campaigns that nurture leads, promote your content, and convert subscribers into customers.
Implement Website Funnel & Setup Account
A well-structured website funnel guides visitors towards conversion. We set up and optimize your website funnel, ensuring it effectively captures leads and drives sales. This includes configuring your account and tracking key metrics for continuous improvement.
Email Blasting and Monitoring
Regular email blasts keep your audience engaged and informed. We create, schedule, and monitor email campaigns, analyzing performance metrics to refine our strategy and ensure your emails effectively reach and engage your target audience.
