October 2012

5 Myths about Online Marketing

Below are 5 myths I hear on a regular basis from businesses.

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Creme of the Crop - Online Advertising

Does online advertising work? What options are out there and what is the best return for your investment?

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25 Tips for cost effective marketing

Here's 25 tips I hope will help you.

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SMARTER ONLINE MARKETING: 4 TIPS

Check out these quick suggestions to get more out of your tweets, Facebook posts, and email newsletter sends.

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ROCKERS REJOICE: MUSIC BOOSTS PRODUCTIVITY

Studies show that playing tunes in the office could be good for getting things done.

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HOW CUSTOMERS DECIDE TO BUY

Before they plunk down the money, customers make these five exact decisions--in this exact order. Your job is to help them do so.

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6 TIPS FOR PITCH-PERFECT PR

Think public relations is easy? We sure did. But before long we learned that PR is a grind. Here's the best advice we've found for getting press.

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PREPPING FOR THE BIG MEETING: 6 TIPS

You've finally got a meeting with the person who should be your largest customer. Make sure you don't blow it.

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HOW TO MANAGE CLEVER PEOPLE

Artists, designers, and programmers are different, difficult, and--depending on your strategy--delightful.

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RAISE PRICES WITHOUT LOSING CUSTOMERS

Sometimes you simply need to raise rates to keep your business viable. Use these five strategies to avoid a customer exodus.

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